Yes, You Can Change AI's Mind
AnswerShare reports that publishing sourced brand background information increased recommendations in client tests. Here's how its machine layer works and what it can't fix.
What happened
AnswerShare reports that publishing sourced brand background information increased recommendations in client tests. Here's how its machine layer works and what it can't fix. The article "Yes, You Can Change AI's Mind. Here's How." was originally published on Search Engine Journal.
JW perspective
Changing AI's views and opinions to achieve business goals is essentially not optimization for the search direction in the AI era, but AI poisoning in name, and it is also the GEO that surged to the top of public discourse a few months ago. But for digital marketing, this is a real user need. In essence, it does not create value; it captures value.
Source: Search Engine Journal (2026-09-29) · https://www.searchenginejournal.com/ai-crawlers-machine-layer-answershare-spa/590837
